A woman in athletic wear running in a race with a crowd of spectators watching along the street, green trees, and a cloudy sky in the background.

MEET JESS      

Jess carries herself with a spirit of joyful optimism & makes a point of sharing it with the world.  Friends, colleagues & clients alike look to Jess for energy, inspiration & laughter. Jess founded SWJ in 2009 to share her passion for health & fitness but more importantly, to make the gym welcoming and accessible for all humans. 16 years later and that’s still her mission. Jess prides herself on the warm community she has built; a place for all to achieve their goals, get healthy and have fun!  She believed she could, so she did! Jess is about empowering others to LIVE THEIR BEST LIFE now! She reminds them to SHOW UP every day for themselves. Your goals will become her goals.

Personal accomplishments: 

  • USAPL Meet PRs: Deadlift (330lb), Backsquat (285lbs), Bench (170lbs)

  • NYC & Boston Qualifying Marathons: 3:17:06 (TC 2025) & 3:23:25 (TC 2024)

  • ULTRA 50-mile Finisher (2025), 34-mile Finisher (2025) 

  • Completed over 50 Half Marathons - PB (1:35:15) 

  • Crossfit Competitor 2017 - 2019 

SWJ Accomplishments: 

  • 16 years in the fitness industry! SWJ was founded in 2009 and officially became an LLC in 2014 but never stops evolving. 

  • Honored to have coached over 1,000 athletes & counting! 

  • Hosted 1st unsanctioned power-lifting meet December 2025

  • Best of Minneapolis (Gym) 2022 

  • Started Group MACROs coaching in 2023 to help clients build a healthy relationship with food 

  • Started Marathon, Ultra Marathon & HYROX coaching in 2024 to help more clients crush their goals

A woman in a red sports bra and shorts working out with a tire and sledgehammer outdoors, with graffiti and trees in the background.

Jess’s Family

A woman with blonde hair, wearing a purple knit hat and black jacket, smiling and crouching in the snow with four dogs, all wearing orange or pink jackets, in a winter forest.
A woman with long blonde hair wearing a pink visor, beige tank top, and black shorts, smiling and surrounded by five dogs, outdoors on a sunny day with green grass, trees, and a blue sky.
A woman laughing and wearing earmuffs and a red fleece jacket, sitting on a large rock outdoors in a wooded area with her five dogs. The dogs are wearing colorful jackets or vests, and they are all surrounding her, enjoying the moment on a fall day.
A young woman in a red sports bra, black shorts, and black and white sneakers is squatting on a black pavement, pouring water from a can and making a splash. She appears to be playing and having fun outdoors in a recreational area.

Meet Your Coaches

A smiling man standing against a brick wall, wearing a black jacket and hat, with tattoos on his neck and hands.
A woman smiling in athletic wear standing next to gym equipment, including dumbbells and kettlebells, outdoors.